A white sports car is parked in front of an elegant building with garden and mountain scenery.
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Luxury hotel, Zell am See

Classic cars, youngtimers, or high-performance sports cars – the Grand Hotel Zell am See is your perfect starting point.

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Scenic tours
The GRAND HOTEL Zell am See stands by the water with a terrace, jetty and mountains in the background.
A black sports car is parked in front of GRAND HOTEL Zell am See under a bright sky.
A winding panoramic road crosses green alpine slopes beneath dramatic mountain peaks and clouds.
A yellow classic car drives across a bridge on a scenic road with forested mountains in the background.
A winding road runs through steep, forested mountain slopes above a valley near Zell am See.
Several vintage cars are parked in front of GRAND HOTEL Zell am See as people gather for the drive in town.
The village stands by a calm lake with mountains and a clear reflection on the water.
A classic car drives along a winding country road with wide views over green hills and the valley.
Your luxury hotel in Zell am See

Elegantly situated on a private peninsula on the shores of Lake Zell, surrounded by the breathtaking peaks of the Austrian Alps, the Grand Hotel offers direct access to some of the most spectacular Alpine routes, panoramic passes, and hidden gems in the region.

For Enthusiasts of Exceptional Automobiles

Discover our exclusive Group Brochure for classic car groups, modern classic groups, and sports car groups at the GRAND HOTEL ZELL AM SEE. Explore breathtaking Alpine roads, scenic driving routes, and unforgettable road trips in Austria. Learn more about our tailor-made group arrangements, exceptional dining experiences, and why our hotel on a private peninsula on Lake Zell is the ideal starting point for your next driving holiday in Austria. Download the brochure and get inspired.

Best deals at the luxury hotel

The luxurious Grand Hotel Zell am See is perfectly equipped for classic car lovers and sports car drivers. Whether you're travelling solo, as a couple, or with a car club, we offer customised packages and help plan every detail of your dream tour through the Alps.

You are welcome to enjoy a delicious lunch or coffee and cake on our beautiful terrace at the Grand Hotel Zell am See – even without an overnight stay. We are also pleased to host groups traveling as part of an excursion. Please feel free to contact us via email or phone.

Around Germany’s Highest Mountain

The famous Alpine road leads to Austria’s highest peak, the Großglockner (3,798 m). Gentle ascents and easy curves are no challenge even for engines of older classic cars. Along the route, exhibitions, educational and panoramic trails, and numerous inns provide plenty of variety. Stunning views of the sea of 3,000-meter peaks and the Glockner massif make this a true highlight for leisure drivers and classic car enthusiasts.

From Zell am See to Germany

The Deutsches Eck tour leads through the Berchtesgaden Alps, which drop steeply to the Königssee, reaching depths of up to 192 meters. The spectacular scenery can be explored by boat, with a 30-minute trip to the St. Bartholomä peninsula. There, the baroque pilgrimage church and the former royal hunting lodge with a Bavarian restaurant invite you to relax. The Rossfeld Panorama Road at 1,570 meters offers year-round spectacular views of the Berchtesgaden region – perfect for car and motorcycle drivers.

Scenic drive through the Alps

From Zell am See, the tour leads over the Grießen Pass to the Krimml Waterfalls, Austria’s highest, plunging 380 meters. A hiking trail offers breathtaking views. The journey continues along the Gerlos Alpine Road with views of high moors and waterfalls. Leisure drivers and nature lovers enjoy impressive Alpine panoramas all the way to the Zillertal.

Classic car tour to South Tyrol

This tour combines southern flair with stunning nature. In Lienz, the "Sun City," visitors find cozy cafés, charming boutiques, and traditional craftsmanship — a true taste of the south. The route continues over the spectacular Staller Sattel at 2,052 meters, offering breathtaking panoramic views of lakes and mountains. At the idyllic Obersee, the Oberseehütte serves regional specialties — the perfect setting for a relaxing break amid the Alps.

Motorized tour through the Salzkammergut

This varied route passes by lakes and mountains. At Lake Wolfgang, the Zwölferhorn offers panoramic views, the Postalm invites with wide Alpine meadows, and the striking Schafberg can be reached via cogwheel railway. The journey continues on beautiful roads to Hallstatt, where historic alleys, cafés, and the famous museum delight classic car drivers and connoisseurs. A dreamlike tour full of scenic and cultural highlights.

A Wonderful Trip for Car Enthusiasts

The 106 km long route leads through the idyllic Pillersee Valley. The emerald-green Pillersee offers boat rentals, panoramic paths, and cozy inns. In St. Jakob, the impressive Jakobskreuz at 1,456 meters offers breathtaking views over the mountains. The Buchensteinwand Alpine Inn invites you to enjoy a relaxing break. A leisurely tour for classic car lovers through stunning Alpine landscapes.

Packages & offers
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Our offers for your Zell am See holiday

Some moments should last forever. What shall be unforgettable deserves our full attention. That’s why we design bespoke packages tailored precisely to your needs, crafted to fulfill your wishes and spark pure joy. Whether you're here with family, seeking adventure, or simply in search of rest and relaxation: this is your place.

Frequently Asked Questions About Your Driving Tour
  • Grand Hotel Zell am See offers far more than a traditional hotel stay. It combines timeless elegance, an extraordinary location and first-class comfort to create a truly unique holiday experience.

    One of its most remarkable features is its exceptional lakeside setting on a private peninsula in Lake Zell. Guests can enjoy breathtaking views of the water and the surrounding mountains, as well as a private sunbathing lawn with direct access to the lake right on the doorstep. From summer 2027, the Zell am See-Kaprun Summer Card is included in your stay at Grand Hotel Zell am See, giving you access to numerous attractions and experiences across the region at no extra cost, as well as attractive discounts with selected partners.

    The historic hotel also captivates guests with its distinctive charm and elegant atmosphere. The combination of traditional architecture, stylish rooms and heartfelt hospitality makes every stay a memorable one.

    When it comes to dining, Grand Hotel Zell am See delights guests with alpine flavours, regional specialities and carefully curated menus that promise an exceptional culinary experience.

    Another highlight is the exclusive GRANDSPA, located in the penthouse above the rooftops of Zell am See. This adults-only retreat invites guests to unwind while enjoying a unique panoramic view of Lake Zell and the surrounding mountain scenery.

    Whether you are planning a family holiday, a culinary escape, an active getaway or a romantic retreat, the combination of rich heritage, a unique lakeside setting, alpine cuisine and exclusive wellness experiences makes Grand Hotel Zell am See an exceptional choice for your stay in Zell am See.

  • Cuisine:

    • Extensive breakfast buffet
    • Afternoon snack with sweet and savoury treats at the Imperial Café Bar (included with half board)
    • Grand Gourmet Half Board with a 5-course choice menu or evening buffet (classic, regional, vegetarian options & our Health Cuisine)
    • Children's menus as part of the half-board package
    • Breakfast and dinner served on the lakeside terrace during the summer, weather permitting

    Wellness & Relaxation:

    • Access to the adults-only GRANDSPA with panoramic views
    • Access to the Family Classic Spa with indoor pool, whirlpool, saunas and fitness room
    • Bathrobe provided in your room (slippers available on request)
    • Access to the hotel's private beach on Lake Zell

    Activities & Sports:

    • From summer 2027, enjoy the Zell am See-Kaprun Summer Card during your stay with us, including complimentary rides on selected mountain lifts and free or discounted admission to numerous attractions throughout the region.
      Download the Summer 2026 brochure here.
    • Complimentary bicycles, stand-up paddleboards and pedal boats (summer only, subject to availability)
    • Complimentary use of Nordic walking poles
    • 30% green fee discount at Zell am See-Kaprun Golf Club
    • Complimentary shuttle service to Zell am See-Kaprun Golf Club
    • Golf bag storage and a small welcome gift for golfers

    Families & Children:

    • Kids' Club (Monday to Friday, or Tuesday to Saturday during the high season)
    • Children's playground and indoor play area
    • Children's bicycles and Nintendo Wii area
    • Complimentary baby and children's equipment (high chair, baby bathtub, nappy bin and much more)

    Summer Extras:

    • Private lakeside beach
    • Complimentary use of stand-up paddleboards and pedal boats
    • One-hour introductory sailing session for children (weather permitting and by prior reservation)
    • Starting in summer 2027, the Zell am See-Kaprun Summer Card is included in the room rate with every stay at the GRAND HOTEL ZELL AM SEE and is automatically provided to you at check-in.

    Winter Extras:

    • Ski pass sales directly at the hotel
    • Ski shuttle to the valley stations
    • Heated ski storage room
    • Discounts on ski rental and service at Sport Bründl

    Included for holidays with your dog:

    • Welcome treat
    • Food and water bowls
    • Stylish dog bed
    • Cosy dog blanket
    • A table in our Jägerstüberl restaurant for breakfast and dinner, where dogs are welcome
    • Beautiful natural surroundings around Lake Zell and a variety of dog-friendly excursions in the region

    Services & Comfort:

    • Complimentary Wi-Fi throughout the hotel
    • Railway station shuttle on arrival and departure (advance booking required)
    • Internet terminal in the lobby
    • Electric vehicle charging station (additional charge)
    • Live music and entertainment at the Lake Bar
  • Yes, Grand Hotel Zell am See is situated directly on the shores of Lake Zell, enjoying a unique setting on a private peninsula.
    As one of the few hotels in Zell am See with direct access to the lake, Grand Hotel Zell am See also offers a private bathing area with a sunbathing lawn exclusively for hotel guests.

  • Yes, Grand Hotel Zell am See offers two electric vehicle charging stations with a charging capacity of 11 kW each, conveniently located directly in front of the hotel.

    As a 4-star superior hotel on Lake Zell, we provide a comfortable charging option for electric vehicles during your stay in Zell am See. Electricity is charged at € 0.60 per kWh.

    Once your vehicle has finished charging, we kindly ask you to move it to another parking space so that other guests can also make use of the charging stations.

    Should you have any questions regarding the charging stations or your stay at Grand Hotel Zell am See, our team will be happy to assist you.

  • Grand Hotel Zell am See enjoys a prime location directly on the shores of Lake Zell and is just a short walk from the centre of Zell am See.

    The charming pedestrianised town centre, with its many shops, cafés, restaurants and attractions, can be reached in just two minutes on foot. Thanks to the central location of our 4-star superior hotel, you can explore the very best of Zell am See without the need for a car.

    Whether you are interested in shopping, culinary experiences, culture or activities on and around the lake, the region’s main attractions and leisure opportunities are all within easy reach from Grand Hotel Zell am See.

  • The area surrounding Grand Hotel Zell am See offers an impressive variety of excursion destinations, sights and leisure activities throughout the year. Thanks to its unique location directly on the shores of Lake Zell, our 4-star superior hotel is the perfect starting point for your holiday in Zell am See.

    During summer, the region captivates visitors with natural highlights such as the Grossglockner High Alpine Road, the Krimml Waterfalls, the Schmittenhöhe and the Kitzsteinhorn glacier. Hiking enthusiasts can explore an extensive network of trails around Zell am See and Kaprun, all offering spectacular views of the surrounding Alpine landscape. Lake Zell also provides ideal conditions for a wide range of water sports and leisure activities, including stand-up paddleboarding, sailing, windsurfing, water skiing and boat hire. Other popular destinations include the Sigmund Thun Gorge, the Eisriesenwelt Werfen and the high alpine Weißsee Glacier World.

    In winter, Zell am See-Kaprun transforms into one of Austria’s most beautiful winter sports destinations. Skiing and snowboarding on the Schmittenhöhe and Kitzsteinhorn, snowshoeing, winter hiking and tobogganing ensure varied and memorable days in the snow-covered mountains. For truly special winter experiences, Grand Hotel Zell am See also organises atmospheric toboggan evenings, romantic horse-drawn carriage rides and guided torchlit walks.

    Whether you are planning a summer holiday by Lake Zell or a winter escape in the Salzburg Alps, Grand Hotel Zell am See is the perfect base for unforgettable experiences in one of Austria’s most beautiful regions.

  • Yes, Grand Hotel Zell am See is the perfect starting point for an excursion to the famous Grossglockner High Alpine Road, one of the most scenic panoramic roads in Europe.

    Easily accessible from the hotel, this spectacular Alpine route is one of the region’s most popular attractions. Running through the Hohe Tauern National Park, it offers breathtaking views of Austria’s highest mountain, the Grossglockner, as well as numerous glaciers, mountain peaks and panoramic viewpoints.

    One of the highlights along the route is the Edelweißspitze, one of the most iconic viewpoints on the Grossglockner High Alpine Road. It can be reached from Grand Hotel Zell am See in around 50 minutes by car and rewards visitors with stunning panoramic views of the surrounding Alpine landscape.

    The Grossglockner High Alpine Road is a true highlight for motorists, motorcyclists and classic car enthusiasts alike and is considered one of Austria’s most beautiful panoramic routes. Thanks to the central lakeside location of Grand Hotel Zell am See, this unforgettable excursion can be perfectly combined with a summer holiday in Zell am See.

  • Grand Hotel Zell am See does not have dedicated single rooms. Solo travellers can book our double rooms for single occupancy, subject to a supplement that varies depending on the season.

    We also offer special packages for solo travellers on selected dates. To find the exact price for your holiday in Zell am See, simply enter your preferred travel dates and select one guest in our online booking system.

  • Step inside and unwind. The Grand Hotel Zell am See offers a selection of stylish rooms and suites, ranging from classic and elegant room categories to spacious suites with unique views.

    Overview of our room categories:

    • Double Room Comfort
    • Double Room Superior
    • Wellness Deluxe Double Room
    • Lakeside Residence
    • Junior Suite
    • Family Room
    • Emperor Franz Josef Suite
    • Grand Suite
    • Grand Suite Deluxe
    • Empress Elisabeth Suite
  • No, not all rooms at Grand Hotel Zell am See feature a balcony or direct lake views.

    Our Comfort Double Rooms with mountain view and without a balcony do not overlook Lake Zell. Many of our other rooms and suites, however, offer a balcony and beautiful views of the lake, the surrounding mountains or the historic old town of Zell am See.

    When booking your stay at our 4-star superior hotel on Lake Zell, we recommend checking the individual room descriptions carefully. Our reservation team will also be happy to help you choose the room category that best suits your holiday in Zell am See.

  • Yes, classic car enthusiasts will find numerous scenic panoramic roads, Alpine passes and excursion destinations around Zell am See. The region is considered one of Austria’s most beautiful destinations for leisurely drives in a classic car.

    Grand Hotel Zell am See is the ideal starting point for a variety of routes through the Salzburg Alps, East Tyrol, South Tyrol, the Salzkammergut and the Berchtesgaden region. Particularly popular are drives along the Grossglockner High Alpine Road, the Gerlos Alpine Road, the Staller Saddle and the Rossfeld Panorama Road. These routes offer breathtaking mountain scenery, winding roads and countless sights along the way.

    To help you make the most of your stay, we provide our guests with a dedicated roadbook featuring carefully selected routes for classic car enthusiasts and scenic drives. Each route combines driving pleasure with some of the most beautiful landscapes and excursion destinations around Zell am See.

    Our team will be happy to recommend routes and assist you in planning your individual classic car tour during your stay at Grand Hotel Zell am See.

  • Yes, Grand Hotel Zell am See offers secure parking facilities for guests travelling with classic or modern classic cars.

    The hotel features two underground garages, which are locked overnight to provide additional protection for your vehicle. This is a particularly appreciated service for guests arriving with a classic car, a modern classic car or another special vehicle.

    Thanks to its prime location on the shores of Lake Zell and its proximity to popular scenic routes such as the Grossglockner High Alpine Road, Grand Hotel Zell am See is also an ideal starting point for classic car tours through the Alps.

    Our team will be happy to provide information about parking availability before your arrival and assist you with reserving a parking space.

  • As classic cars, modern classic cars and historic vehicles can vary considerably in size, we are unfortunately unable to answer this question in general terms.

    Grand Hotel Zell am See features two underground garages. However, we kindly ask you to provide us with details about your vehicle before your arrival, including the model, length, width and any specific requirements. We will then be happy to check individually whether a suitable parking space is available for your vehicle.

    Our team will gladly assist you and ensure that your classic or modern classic car is accommodated as comfortably as possible. This way, you can fully relax and enjoy your stay, as well as your scenic drives around Lake Zell and along the Grossglockner High Alpine Road.

  • Yes, Grand Hotel Zell am See provides its guests with carefully curated route recommendations and a dedicated roadbook for classic car enthusiasts and scenic drives.

    These thoughtfully designed tours lead through some of the most beautiful regions of Austria and the surrounding Alpine countries. Look forward to varied routes through the Salzburg region, East Tyrol, South Tyrol, the Salzkammergut and the Berchtesgaden region.

    Among the most popular routes are drives along the Grossglockner High Alpine Road, the Gerlos Alpine Road, the Staller Saddle and other spectacular panoramic roads. Each tour combines breathtaking scenery, winding mountain roads and fascinating sights with pure driving pleasure.

    Thanks to the unique location of Grand Hotel Zell am See on the shores of Lake Zell, many of these routes begin right on our doorstep. Our team will be happy to provide you with the roadbook and assist you in planning your individual classic car tour.

    You can also conveniently download our roadbooks and further information about some of the region’s most beautiful scenic drives online:

    https://www.grandhotel-zellamsee.at/downloads/

    This way, your classic car holiday at Grand Hotel Zell am See becomes an unforgettable experience in one of Europe’s most beautiful Alpine regions.

  • Yes, we are happy to assist you with minor technical issues or small repairs during your stay.

    Whenever possible, our maintenance team will be on hand with tools and practical expertise to help with minor issues or questions relating to your vehicle.

    Should professional assistance be required, an ÖAMTC service centre is located directly in Zell am See, ensuring fast and reliable support in the event of more extensive technical problems.

  • Yes, absolutely. Grand Hotel Zell am See is an excellent choice for group bookings by classic car clubs.

    Our hotel offers a number of highlights that make it particularly attractive for classic car groups:

    • A unique location on the shores of Lake Zell with panoramic views
    • Scenic driving routes around Zell am See, Kaprun, the Grossglockner and the Salzburg Alps
    • Ample parking options for groups (subject to group size and availability)
    • Tailor-made packages including accommodation, half board, gala dinners and supporting programmes
    • Exclusive spa and wellness experiences after a day on the road
    • Assistance with organising group trips and club gatherings 

    To arrange a group booking, please let us know the size of your group, your preferred travel dates, the number of vehicles and any special requirements, such as parking spaces, event rooms or shared menus.

  • Yes, Grand Hotel Zell am See provides the perfect setting for weddings, private celebrations and special occasions on the shores of Lake Zell.

    Thanks to its unique location on a private peninsula, the timeless elegance of the hotel and the breathtaking views of the lake and surrounding mountains, every event becomes a truly unforgettable experience.

    We are delighted to organise weddings, romantic receptions on our lakeside terrace, birthday celebrations, anniversaries, Christmas parties and a variety of other private or corporate events. Our experienced team will support you throughout the planning process and ensure that every detail is tailored to your individual wishes.

    Whether you are planning an elegant lakeside wedding, a festive family celebration or an exclusive corporate event, Grand Hotel Zell am See offers the perfect setting, exceptional cuisine and heartfelt hospitality for truly special moments.

    For further information and personalised offers, our team will be happy to assist you.

  • Grand Hotel Zell am See does not have traditional meeting rooms or conference facilities.

    However, for meetings, small gatherings or private events, we can adapt our cosy parlours to create a suitable setting for smaller groups.

    For larger conferences, conventions or corporate events, the modern Ferry Porsche Congress Center is located just 750 metres from Grand Hotel Zell am See and can easily be reached on foot. This makes our hotel an ideal place to stay for participants attending conferences, seminars and events in Zell am See.

    Thanks to our prime location on the shores of Lake Zell, excellent cuisine, the exclusive GRANDSPA and the unique atmosphere of our historic hotel, business trips can be perfectly combined with relaxation and indulgence.

    Our team will be happy to assist you with individual enquiries regarding meetings or group stays.

  • Yes, the restaurants at Grand Hotel Zell am See can be reserved for exclusive corporate events, business gatherings and private celebrations.

    Depending on the size and nature of your event, individual restaurant areas or traditional parlours can be reserved exclusively for your group. For particularly special occasions, it is also possible to book Grand Hotel Zell am See exclusively and enjoy a truly unique setting on the shores of Lake Zell.

    Whether you are planning a corporate celebration, Christmas party, incentive trip, gala dinner, product launch or an exclusive client event, our team will be happy to assist you with the planning and organisation of every detail.

    The combination of timeless elegance, a unique lakeside setting on a private peninsula, alpine culinary delights and personalised service makes Grand Hotel Zell am See an exceptional event destination in Austria.

    For personalised offers and event enquiries, our team will be happy to assist you at any time.

  • Exclusive group events by the lake are possible and are a particular highlight for classic car clubs, corporate events and private groups.

    Possible options include:

    • Exclusive aperitifs or receptions on our lakeside terrace overlooking Lake Zell
    • Dinners with a reserved area and lake views
    • Private boat trips on Lake Zell
    • Tailor-made supporting programmes, including live music, beer tastings at our in-house brewery or regional culinary experiences 

    As these events depend on factors such as group size, seasonality, weather conditions and availability, we recommend enquiring well in advance. This allows us to create a personalised concept tailored to your individual wishes.

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